★ For moms of PNMs · 2026 cycle

From spring prep to Bid Day.

The ultimate resource to help moms (and their daughters) survive - and thrive - during sorority recruitment. Every stage, every deadline, every conversation. We've been there.

★★★★★ Trusted by 4,800+ families across SEC, ACC, and Big Ten campuses
★ Mother + daughter, Bid Day '25
96%
of our families
get a bid to a top-3 house
★ Rebecca Hayes · Founder
— with you the whole way,
Rebecca
★ About me

Hi, I'm Rebecca.
I've been where you are.

"I rushed at Auburn in 1994. Then I watched my own three daughters rush twenty-something years later - and almost nothing about it looked the same."

The conversations had changed. The wardrobes had changed. Recruitment week had become its own ecosystem with its own rules - and the rules were mostly unwritten. I spent two years calling Recruitment Chairs, comparing notes with house moms, debriefing with PNMs after Bid Day. What I learned was not in any handbook.

So I wrote it down. Then I started picking up the phone for other moms - the ones calling from a hotel parking lot at midnight, sure their daughter just blew Pref Night. Recruitment Roadmap is what those calls became.

Auburn '94
Tri Delta alum
3 daughters
rushed at SEC schools
60+ chapters
interviewed every cycle
4,800+
families coached since 2019
★ Why families pick us

The opposite of guessing.

01
We've asked the houses

Direct from Recruitment Chairs at 60+ chapters: what they want this year, what's changed, what's deal-breaking.

02
Built around your timeline

Spring? Summer? Two weeks out? Every plan starts from where you are and gets your daughter ready in time.

03
A coach who picks up

Real humans on the other end. Text us mid-round when your daughter calls in tears. We've been there.

★ The roadmap

Five stages. One plan.

Click a stage to see what's covered. Every family starts somewhere different - the plan adapts.

Stage 2 of 5

The runway

Conversation practice, outfit planning, wardrobe staging by round, and packing the rush bag. This is where confidence is built.

★ From a mom in Texas
"I was a Tri-Delt at Bama in 1994 - and nothing about recruitment looked familiar this round. Rebecca's guide caught me up in a weekend, and her texts during pref night kept me sane. My daughter got her top house."
Whitney M.
Mom of an Alabama PNM, Class of '29
★ Pricing

Two ways in.

The Guide
$49 one-time

The complete 120-page PDF. Spring prep through Bid Day, with templates and timelines.

Get the guide
  • 120-page recruitment guide
  • LOR + RIF templates
  • Recruitment resume template
  • Round-by-round outfit planner
  • Lifetime updates
★ Questions moms ask

The real answers.

Most families begin spring of senior year — February through May — so there's runway for Letters of Recommendation. If you're starting later, we'll catch you up.

Not at all. Many of our most prepared families start from zero. We explain every acronym, every round, and every unwritten rule — no prior knowledge assumed.

We cover 60+ campuses including every SEC, ACC, and Big Ten school with a strong Panhellenic. The guide and coaching are tailored to your daughter's specific campus.

We prepare families for every outcome. The guide includes a full chapter on navigating a no-bid or disappointing result — including COB, spring rush, and next steps forward.